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Innovation Is Not About Saying Yes to Everything
“Wait wait — put your hands down. Listen: I know you have a thousand ideas for all the cool features iTunes could have. So do we. But we don’t want a thousand features. That would be ugly. Innovation...
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A Thousand Features Would Be Ugly
People tend to add more. They think more means more: More innovative, faster than competitors. I’m gonna add one ‘more’ : more complex. I know one company, who has more than 20 features in their app,...
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Let’s Show Them What We Got!
Some people like to overwhelm the users with product’s features information. “Let’s show them what we got!” But the users are not you. They might need some time to digest all of the information you...
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Slap!
Don’t just accept suggestions to the design, especially when you show your design for the first time to the internal team. Take some time to think about the suggestions, and revisit your design...
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